The Mirror is the latest national news media title to launch on Pugpig Bolt, joining the growing list of Reach brands already using our platform.
As the third largest paid-for newspaper in the UK, The Mirror came to us to build their digital edition newspaper app to supercharge their traditional print newspaper revenues.
And our work with Reach doesn’t stop there – we’re also super excited to be revamping and relaunching 24 more of their brands. These include The Daily Express, The Daily Star, and OK! Magazine. The full list of titles we’re relaunching can be found at the end of this press release.
The scope of this initial project centres around getting all Reach digital edition products onto an out-of-the-box version of Pugpig Bolt with simple newsfeeds and styling. We’ll be working with the team at Reach throughout the course of 2023 to plan plenty more exciting upgrades, functionalities and feature enhancements.
Jonny Kaldor, Pugpig CEO said:
“It’s been a joy working with Paula and the team to refresh and relaunch Reach PLC’s top titles. We now have the basis to do some really cool things over the coming year – watch this space!”
Here’s a full list of Reach publications we’re revamping and relaunching:
Irish Daily Mirror
Irish Daily Star
Manchester Evening News
South Wales Echo
Cambridge News E-edition