Here you can find all you need to know about what’s going on in the world of Pugpig, from product updates, tips on how to make the most of our platform, opinion and analysis on what’s going on in the industry, to launches and upcoming events.
This week, we cover how to mitigate risks in launching your subscription strategy and an example of a successful, intentional off-platform strategy.
Pugpig partners with Washington Posts’s ARC XP and Piano to launch a brand new app for this US news media brand
This week, we cover how to mitigate risks in launching your subscription strategy and an example of a successful, intentional off-platform strategy.
Ahead of our State of the Digital Publishing Market report, we look at how publishers are using personalisation to increase engagement with audiences.
Pugpig partners with Washington Posts’s ARC XP and Piano to launch a brand new app for this US news media brand
Product management playbooks galore feature in this edition of the Bulletin that have delivered 54% digital circulation growth for SPH and 25 m content views for a four-month-old fashion start-up.
Subscriptions and first-party data are allowing Bloomberg to remake their relationship with advertisers. Could it do the same for you?
This week we look at whether publishers have gone overboard with newsletters and push notifications and how to use A/B testing to drive your success.
Publishers are hungry for first-party data. We review tactics they are using in addition to registration to entice audiences to share their information.
This week, we highlight case studies of how audio has grown audiences, engagement and revenue at Tortoise and the Washington Post.
This week, we highlight how to engage audiences using SMS and Esther Kezia Thorpe’s challenge to get real about podcast numbers.
This week, we look at how publishers are balancing paid content and advertising strategies and how product thinking can make your publication indispensable.
This week, we look at a range of experiments in publishers’ ever-evolving revenue bundle with examples from Hearst, The New York Times and The Atlantic.
This week, we highlight an INMA report on how publishers can engage Gen Z, which is mobile-first, craves authenticity and is turned off by crisis reporting.
In this week’s bulletin, we highlight a discussion about what will make a successful subscription strategy going into tougher economic times.
In this week’s bulletin, we highlight a review of media companies’ constant experimentation with their subscription pages.
In this week’s bulletin, we review Aftenposten’s sophisticated retention strategy that includes age-based segmentation and subscription sharing.
In this week’s bulletin, Juan Señor says that after the pandemic created a golden age for subscriptions that the focus now must shift to retention.
In this week’s bulletin, we review data.ai’s research that finds that mobile use is still growing after pandemic re-openings around the world. How can publishers benefit?
In this week’s Pugpig media bulletin, we review Mather’s quarterly report for new revenue opportunities and how SCMP’s data proved its visual journalism engaged audiences.
In this week’s Pugpig media intelligence outlook, we look at how to engage ‘sleeper subscribers’ and how to remove Apple as the subscriptions middle man.
In the inaugural edition of the Pugpig Media Bulletin, we look at revenue experiments in regional media in the US and UK, the ‘user needs’ model for content products and how to use data to support the digital transformation of your news or media business.
We’re super excited to announce that we have today acquired Bondi Digital, the digital archive platform behind Vogue, Vanity Fair, Architectural Digest, CREEM, Macleans and many more.
The Independent’s new app, powered by Pugpig Bolt aims to use its combined subscription and ad revenue model to help the newspaper hit four million registered users by the end of 2022.
Brought to you by Team Pugpig, Manifesto Growth Architects and In Digital, The Engagement Economics Report aims to unpick the relationship between engagement and subscriber value by breaking down the levers that you can control; the audience that you attract, the actions that you make them take and how active you encourage them to be.
Brought to you by Team Pugpig, Manifesto Growth Architects and In Digital, The Engagement Economics Report aims to unpick the relationship between engagement and subscriber value by breaking down the levers that you can control; the audience that you attract, the actions that you make them take and how active you encourage them to be.
Brought to you by Team Pugpig, Manifesto Growth Architects and In Digital, The Engagement Economics Report aims to unpick the relationship between engagement and subscriber value by breaking down the levers that you can control; the audience that you attract, the actions that you make them take and how active you encourage them to be.
Brought to you by Team Pugpig, Manifesto Growth Architects and In Digital, The Engagement Economics Report aims to unpick the relationship between engagement and subscriber value by breaking down the levers that you can control; the audience that you attract, the actions that you make them take and how active you encourage them to be.
Would you like to know how to better execute your ASO strategy to grow your mobile app’s audience and engagement?
Watch our masterclass with our partners and ASO agency of the year, Yodel Mobile, where we discuss the importance of a result-driven ASO strategy and its impact on the long-term growth of your mobile app.
Would you like to know how to better execute your ASO strategy to grow your mobile app’s audience and engagement?
Join us on Thursday, February 10 at 16:00 BST (11:00 EST) for a masterclass with our partners and ASO agency of the year, Yodel Mobile, where we will discuss the importance of a result-driven ASO strategy and its impact on the long-term growth of your mobile app.
How can publishers best leverage engagement to drive subscriptions growth?
Download our presentation to learn more about our technology integration and how it benefits publishers.
