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Pugpig 2022 State of the Digital Publishing Market Report

Get your copy of Pugpig’s State of the Digital Publishing Market Report. If you’d like to access the report, complete the form on the right and we’ll send you a copy.


What is the current state of digital publishing and what will it look like in 2023 and beyond? As the digital publishing platform provider for hundreds of news media, consumer, specialist and B2B brands, this is our second annual report looking at the state of the digital publishing industry.

This report, published in December 2022, pulls together a mix of aggregated data from across the Pugpig portfolio, case studies our clients and in-depth interviews with an array of industry execs representing brands from The Economist, Future and Condé Nast to The New Statesman, The Spectator and Discovery.

We share never before published metrics on reader engagement and digital product feature usage plus insights into successful audience development and revenue strategies. We also share how the world’s leading media brands are leveraging product, platform, technology and organisational strategies to deliver success in these rapidly changing times.