Launches

Hello! launches two apps on Pugpig Bolt in weeks

The Hello! brand launched two apps on Pugpig Bolt in weeks – Hello! Magazine and Hello! Fashion. Read more about our work with this leading magazine brand.

Hello! Magazine and Hello! Fashion mobile apps on Pugpig Bolt

The Hello! brand has launched two apps on Pugpig Bolt – Hello! Magazine and Hello! Fashion. As a brand new customer for Pugpig, our team was super excited to be working on both app builds. 

Hello! Magazine is the go-to destination for all things celebrity and royals while Hello! Fashion is a monthly publication focusing on the latest fashion trends and news. 

Hello! approached Pugpig for a mobile app for each title that could house the digital editions of each magazine while surfacing up-to-the-minute news, stories and multimedia all in one place.

Both apps were almost completely out-of-the-box – custom work was minimal, focusing on podcast timelines and varying subscription levels – meaning we could get the project underway quickly. We worked closely with the Hello! team on styling preferences, fonts and colours, kicking off the project to build and release both apps in a matter of weeks. 

The scope of work

Here’s a breakdown of what the scope of work involved:

Dom Easter, Customer Director at Pugpig says:

“We’ve really enjoyed working with the team at Hello! on these two fantastic apps. This is only the beginning of our partnership with them and we’re already looking forward to the next phase of work. It was also great to work with Glide on building the content feeds which feed into the apps, and we’ll continue our relationship with them to build a Glide plugin for future Pugpig customers too.” 

The two apps are available in both app stores – take a look and let us know what you think.

Hello! Magazine on the App Store and Google Play Store.

Hello! Fashion on the App Store and Google Play Store.